A MegMurph Production
I was asked to share my prediction for the community industry in 2016 for a special piece by Vanilla Forums alongside other kick ass community professionals. I really believe now is the time for the community management field to step up and own the direction of our industry and where overall business is shifting. I share my prediction below and encourage you to check out the full report here.
Ok, I admit, the title is a little misleading. But at the end of last year I felt like I couldn’t have one more goal, I couldn’t deal with one more achievement to strive for. I had burned myself out. It felt good to say “I have no goals in 2015 other than to just be.” In 2014 I did not have time for friends, family, or myself. I had such little flexibility to let days, evenings, and weekends take me wherever they led. And you know what? That sucks.
Technology is often perceived as a luxury item, thought of in the context of the latest smartphone or slimmest laptop. But thinking about all technology as only a luxury is dangerous. Such a mindset masks the foundational elements of these items that are essential to everyday life: access to information and communications.
My last three years have been focused on Community at Twilio, growing our community from 50,000 to over 300,000 developers, expanding the team, and ensuring our community strategy scaled as the company grew from startup to grown up. One of the programs that fell under my wing was the launch and development of Twilio.org, a program for nonprofits using communications technologies to amplify their impact.